The CSPR Creative Team
Creative Director & Founder
Charlene is a mainstream media powerhouse. Her specialized media expertise, community relations background, and excellence in creating strategic partnerships provides the cornerstone of CSPR/C Shirk Productions, LLC. An Emmy-nominated broadcast professional, Charlene's television appearances include The Chat, First Coast Living, Good Morning Jacksonville Saturday, First Coast Fridays, First Coast News, Passport to New Homes. She has lent her talents to commercials, campaigns, and community relations for the PGA Tour, The Player's Championship, Larry's Giant Subs, Coggin Toyota at the Avenues, Hormel Chicken,The Fair Tax Plan, United Way and the Florida Department of Transportation. Charlene is a well-decorated industry professional, with four Associated Press awards, two Excellence in Media Axiem awards, two state-wide Media Excellence awards, the Harold A. Maio Journalism Award for individual achievement, a Suncoast Regional Emmy nomination, an Outstanding Achievement in Broadcasting award (for feature-series) as well as several community and citizenship awards. Locally, she was dubbed "Best Pitchwoman" by VOID Magazine. Her strength in providing comprehensive business marketing solutions make her a true leader in the industry.
Marketing and PR Strategist
Lindsey has over a decade of public relations and media experience, with strengths in retail and the arts. Recognized by the Orlando Business Journal for her innovation in media kits, Lindsey has brought award-winning expertise to clients such as McDonald's, Winn-Dixie, The Florida Mall, Maggiano's Little Italy, The Palm Restaurant, The Georgia Pecan Commission, AutoLoop and Mighty Music Group. From development of comprehensive, strategic media plans to crafting specialized media pitches, Lindsey keeps clients on trend, on target and on schedule. Her vocal talents have been utilized in music production, voice-over and audiobook recording, and she served as an on-air television pitchwoman for Lowe's Home Improvement. Lindsey graduated with honors from the University of Florida with a Bachelor of Science in Public Relations and an outside concentration in Business.
Digital Media Strategist
Ashley provides digital media support for CSPR clients. With carefully-tailored messaging and individually-crafted posts, Ashley takes a fresh approach to digital media marketing. Combining a lifetime of passion with five years of industry experience, Ashley has found her niche at CSPR. Her strength in cultivating and maintaining close client and media relationships has made her a valuable asset to the team. Ashley majored in Communications with a Public Relations concentration at George Mason University. During college, she was involved with the Kiwanis Club and the TOMs Shoes Club, showing a natural instinct for organization and leadership. Her active schedule also included charitable pursuits for the Children's Hospital of Richmond and recognition in the Tau Sigma National Honor Society, as well as supporting roles in several feature films. Ashley relocated to Jacksonville in 2012 where she began her professional career in Entertainment Relations. During this time she launched several client websites, handled social media, branding, and also created regional and national exposure for her clients in the entertainment industry. Her passion for people combined with her ability to deliver quality customer service, has allowed her to develop strong personal and professional relationships. She is an enthusiastic team player with an inspired perspective, and is driven for results.
Samantha Brewer has over a decade of graphic design experience in every aspect of new and legacy media. Her work has supported public affairs campaigns, corporate positioning, social marketing, advertising, and collateral production. She currently provides freelance consulting for several public relations/marketing agencies. Previously in her career she was the corporate communications coordinator at The St. Joe Company. There she handled graphic design on behalf of public affairs campaigns for West Bay, the largest master planned development in Florida anchored by the new Northwest Florida Beaches International Airport. For the airport and industrial complex she handled graphic support, business-to-business proposals, branding and marketing materials. Earlier she was a senior graphic designer at a regional agency, creating and implementing graphic design and marketing programs for local and national home construction companies and real estate agencies. Brewer has a degree in fine art from the University of North Florida. She works in Adobe Creative Suite 4: Illustrator, InDesign, Photoshop, Dreamweaver; Microsoft Office Suite; Adobe Acrobat; and HTML.