• Charlene Shirk
  • Charlene Shirk
  • Charlene Shirk

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Fashion Fails. They’re Not What You Think.

Bloggers are inspired by them. Magazines dedicate pages upon pages to them. Celebrities try to avoid them like a red-carpet plague. But traditional fashion fails can translate into big wins for a designer. Why? Buzz. A heavily-panned ensemble still brings a designer’s name to the tip of everyone’s tongue, and that can translate into a boost to the bottom line. The real fashion fails show up long before the paparazzi.

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